Making an Entrance – Journeys New Look

Jencen Architecture collaborated with Genesco’s Journeys division and project team to develop the brand’s Large Format Store Concept at Stingray Mall. A key feature of the new design is a dynamic video wall positioned at the storefront, bringing energy, movement, and visual impact to the entrance threshold. The digital display creates an engaging first impression while reinforcing the youthful, ever-evolving spirit of the Journeys brand.